How, When, and Why to Hire Developers For Custom WordPress Website And Theme Creation?
WordPress is one of the most popular platforms for creating websites. As a matter of fact, a huge number of sites that are active today have been built on WordPress. In case you too want your site developed using this CMS, then it’s a must that you focus heavily on the aspect of customization. This blog offers the key details related to hiring WordPress developers and custom theme creation.
Without being aesthetically pleasing, SEO-friendly, and highly customized, your website won’t be able to stand out in the crowd of WordPress websites that exist out there.
Customization makes your website more functional and relevant for your business purposes and target customers. A highly customized website can deliver more to its users than a site that’s basic.
WordPress customization means modifying a WordPress website in such a way that it fulfills its intended purpose and meets the owner’s needs. Note that WordPress customization is not limited in its scope. There are many options available, including WordPress themes, widgets, menus as well as plugins that you can customize to make your site unique.
You can also customize the site’s background and header, in addition to adding fonts, colors, and CSS to the website. A WordPress website can be customized to not just suit the needs of its owner but also its visitors. But for the kind of customization that improves search engine rankings and conversions, you need to hire WordPress developers.
How to Choose Custom WordPress Themes
Does It Support A Great UX?
The success of a website depends largely on the user experience it provides and how its visitors perceive it. After all, you don’t design a website for yourself but for your intended end user. Before choosing a theme, the WordPress expert needs to ascertain whether the theme strikes a great balance between attractiveness, functionality, and a superior user experience.
What Is The Mobile-Friendliness Quotient?
A responsive WordPress design has many advantages. One of the greatest advantages is that it only requires one site to be maintained. All you need is to use a responsive theme for your site, and both mobile and desktop users can access it without hassle. Check the mobile-friendliness of the custom theme you intend to develop.
Check Multilingual Support?
Millions of websites in operation are powered by WordPress. Interestingly, many of them address non-English speaking or multilingual users. There are different ways using which you can create a WordPress site with multilingual support. If your target audience groups speak different languages, then use themes with multilingual support in a way that best suits the intended multilingual target audience groups.
Is The Theme Intuitive and Inspiring For Target Audience?
A design is intuitive when target users can complete a task at hand with ease – there is no confusion about how to go about it. When you design a theme, it should not be such that a customer finds it difficult to complete a proposed task without stopping, even for a second.
Whether it is a 3-step process of subscribing to something you offer or a 5-step process to buy a product and make payment, the design should be such that there are no glitches, and the process can be completed speedily and with ease.
Is Your Theme Original And Business-Oriented?
There are a number of ways in which themes can be selected and customized. While some themes might be highly attractive, they might not be well oriented with your business purpose and brand. Also, developing a theme that is found on thousands of similar websites does not help you stand out from the crowd.
Developing a theme that stands out in a unique manner and aligns with your business outlook and mission gives you better brand visibility while helping your target users to connect with your business.
Where to Find WordPress Developers For Custom Theme Creation
1) Bidding Sites
These are the websites that allow you to post a job requirement. You can mention your budget and requirements. Interested WordPress developers will place a bid on it to win the project.
If your focus is on affordability and talent access in volumes, bidding websites could prove to be very helpful. But if your focus is on quality, then that is not something that can be assured or correctly assessed. You could hire WordPress experts based on their ratings, but these are not very reliable indicators of skill as such ratings could also be a result of malpractice.
2) Vetted Freelancer Talent Sites
Vetted freelancer talent platforms are more reliable in comparison to bidding sites when it comes to finding skilled and quality WordPress developers and custom theme development specialists. The professionals on this website need to clear stringent screening processes. Your chances of finding top-quality web developers increase.
3) Through a WordPress Developer Recruitment Agency
The advantages of hiring a developer through a WordPress developer recruitment agency are many. You could set your project requirements, budget, and ideal profiles for each role. The agency will connect you with the right freelancers or dedicated web developers with the expertise you specified.
An agency that has a global network of recruiting resources gets you talent from any geographical location that serves as an ideal one to meet all your requirements.
The agency will also help you conduct vendor assessments and provide you with accurate details about their track records. You will be able to find background-checked WordPress experts who have the ability to deliver the results you specify.
Why Should One Hire Developers for WordPress Customization?
1) Meeting Ongoing Needs for Improving Design and Functionality
A website is not a one-time project. There are constant updates to web pages, the addition of landing pages, and the need to adapt to changing customer base and market trends. For the seamless management of all these activities, you might need dedicated web developers. If you have a website with hundreds of pages, it would be essential to hire WordPress experts to manage the ongoing needs for improving design and design elements.
2) API Development for Strategic Business Benefits
A professional knows how to integrate the Application Programming Interface for WordPress. Its REST API lets you use WordPress with additional websites. For developing APIs, you would need the services of skilled WordPress web developers.
Hiring a dedicated web developer allows you to track performance and demand a level of accountability and reliable results.
3) Custom Plugin Development
One of the many reasons for which one needs to hire a WordPress developer is its custom Plugin development. Although setting up a custom Plugin is quite easy, changing it from time to time may be a real problem.
A WordPress expert understands which area to focus on and has other related skills to build a Plugin development environment. These individuals have a good relationship with the WordPress Plugin community. When you hire WordPress experts on this matter, you are able to customize the website in the most efficient manner, addressing any issues within a minimum time.
4) Enterprise WordPress Development for Scalability
There are lots of steps to make your WordPress scalable, which can be good for high-traffic websites. One needs to follow the steps like using effective code to reduce page loading speed, database optimization, security, caching, to name a few.
When you hire WordPress experts with skills to make your WordPress scalable, you will benefit from talent that could achieve several goals. When WordPress is highly scalable, it can deliver millions of monthly page views and bring the search result in real-time.
5) Improving Customer Experience and Conversions
You would need dedicated web developers with WordPress custom theme creation skills to fulfill multiple goals with ease. The WordPress expert will help you develop a suitable page flow and a relevant theme to keep the readers stay on the page for a long time and interact with you. This will help reduce the bounce rates and increase conversions.
A WordPress expert is much like an Architect of a website. These professionals make efforts to enhance your website, solving any problem when required. You can have valuable advice and guidance throughout the journey. When you hire WordPress experts, you can save lots of time and get better outcomes from the customization.
Hire Developers Through Alliance International
Alliance International helps companies find the talent they need. We enable you to find and hire web developers and web design experts with skills and experience that best fit your requirements.
Whether you need to hire WordPress experts in India or South Asia, in Europe or the USA, or Canada, we have the resources to help identify, select, and hire the right freelancer or dedicated web developers within the budget and timeframe that suits you.
Our company has 11+ years of experience and has served 10,000+ clients to find the software and application development talent they need. Reach out to us and find freelancers or dedicated web developers who can enhance your project standards!