Sales Operations Manager
Sales Operations Manager
22
Mumbai, Maharashtra, India
Job Views:
Created Date: 2026-10-12
End Date:
Experience: 3 - 5 years
Salary: 500000
Industry: Others
Openings: 1
Primary Responsibilities :
Key Responsibilities:
• Manage distributor and stockist networks across Pan India
• Ensure strong secondary movement at chemist and retailer levels
• Manage and optimize distributor performance, including primary sales, stock
availability, billing efficiency, and ROI
• Strengthen general trade channels – retailers, chemists, and wholesalers
• Monitor and improve distributor field force productivity (daily calls, POB,
conversion ratios)
Analytical & Operational Excellence:
• Strong understanding of D2R (Distributor to Retail) and D2S (Distributor to
Stockist) models
• Analyze sales data, secondary trends, and productivity metrics
• Track region-wise performance and growth drivers
• Provide actionable insights to improve sales and distribution efficiency
• Maintain strong reporting systems and dashboards
Monitoring & Control:
• Track daily, weekly, and monthly sales performance vs targets
• Monitor secondary sales and stock movement at distributor level
• Ensure adherence to call average, coverage, and productivity benchmarks
• Review POB (Product Order Booking) and conversion efficiency regularly
• Conduct periodic field visits and joint working with team members
• Monitor stock levels, expiry management, and product availability
• Track scheme utilization and ROI effectiveness
• Review outstanding payments and ensure timely collections
• Identify performance gaps and implement corrective action plans
Experience Requirements:
• Graduate (Science/Pharma preferred); MBA in Sales/Marketing.
• Strong academic record throughout SSC, HSC, Graduation and MBA.
• 5 years of experience in pharma general trade sales operations along with 2
years of leadership experience in a sales function.
• Minimum 3–5 years in handling distributor-driven markets
• Strong exposure to secondary sales management and channel expansion
• Experience in managing field teams (ASM/FSO level)
• Good analytical and data interpretation skills
• Strong execution ('hustling') capability with ability to drive outcomes in a fast-
paced environment.
