Visual Content Creator
Visual Content Creator
22
Mumbai, Maharashtra, India
Job Views:
Created Date: 2026-10-12
End Date:
Experience: 3 - 5 years
Salary: 500000
Industry: Others
Openings: 1
Primary Responsibilities :
• Conceptualize, pitch, and execute original creative ideas, campaign hooks, storyboards,
and content formats for consumer audiences.
• Create B2C visual content including videos, reels, motion graphics, carousels,
infographics, thumbnails, and social media creatives for Instagram, Facebook, YouTube,
LinkedIn, X (Twitter), and emerging platforms.
• Develop e-commerce creatives including product listing images, A+ content, banners, ad
creatives, and promotional visuals for Amazon, Flipkart, Nykaa, and D2C storefronts.
• Develop and execute social media content strategies aligned with brand, product, and
consumer-acquisition objectives.
• Manage the company’s official social media accounts and handle ORM, including
comments, messages, reviews, and inquiries.
• Track consumer, category, competitor, social media, and marketplace trends and
incorporate relevant trends into the content calendar.
• Coordinate with marketing, medical, and regulatory teams for content approvals and
compliant communication.
• Analyze content and campaign performance, including engagement, reach, CTR, and
conversion, and provide creative recommendations.
• Support digital campaigns, product launches, festive/sale campaigns, and corporate
communication while maintaining brand consistency across digital and e-commerce
platforms.
Experience Requirements:
• Proven B2C content/creative experience with consumer brands, marketplaces, D2C
businesses, or comparable companies. Portfolio required.
• Strong creative ideation and ability to independently develop and execute fresh content
concepts.
• Strong understanding of consumer behaviour, B2C content formats, social media
algorithms, and performance metrics.
• Hands-on experience with AI tools for content creation, design, and video editing.
• Experience with social media creatives, carousels, videos, reels, motion graphics,
thumbnails, and infographics.
• Working knowledge of e-commerce creative requirements such as listing images, A+
content, marketplace banners, and ad specifications.
• Proficiency in Meta Business Suite, Meta Ads Manager, social media analytics, and
design/video tools such as Adobe Creative Suite, Premiere Pro, After Effects, Figma,
Canva, and CapCut.
• Strong visual storytelling, creative thinking, written communication, and ability to
optimize content based on performance insights.
Qualifications & Experience
• Bachelor’s/Master’s degree in Marketing, Communications, Design, Mass Media, or a
related field.
• 3–5 years of experience in social media, digital content, multimedia design, or creative
marketing, preferably in B2C, D2C, e-commerce, consumer-brand, or creative/digital
agency environments.
• Relevant certifications in Social Media Marketing, Digital Marketing, Content Creation,
or Multimedia Design will be preferred.
• Strong portfolio demonstrating consumer-facing social media, marketplace, and
campaign creatives.
• Understanding of healthcare/pharmaceutical compliance guidelines will be an added
advantage.
• High attention to detail, strong brand alignment, and ability to manage multiple
projects, prioritize tasks, and meet deadlines in a fast-paced environment.
