Sales Executive
Sales Executive
22
Agra, Uttar Pradesh, India
Job Views:
Created Date: 2026-09-08
End Date:
Salary: 30000
Industry: Others
Openings: 1
Primary Responsibilities :
Visit schools, booksellers, distributors, dealers, and educational institutions regularly
within the assigned territory.
Present and promote the company’s textbooks, supplementary books, workbooks,
reference books, and other educational products.
Generate new business by identifying and approaching potential schools, dealers, and
distributors.
Maintain strong relationships with existing customers and ensure regular follow-up.
Achieve assigned Annual sales targets.
Collect orders from customers and coordinate with the office, warehouse, and dispatch
team for timely delivery.
Conduct product presentations and provide sample/specimen books to schools and
teachers where required.
Meet school principals, teachers, coordinators, purchase departments, and other decision-
makers to promote the company’s publications.
Follow up on quotations, orders, pending supplies, and customer requirements.
Monitor outstanding payments and support the company in timely payment collection.
Develop and maintain an updated database of schools, dealers, distributors, and other
customers in the assigned territory.
Identify market trends, competitor activities, customer preferences, and new publishing
opportunities.
Collect feedback from teachers, schools, booksellers, and distributors and share it with
the management/editorial team.
Inform management about competitors’ books, pricing, discounts, schemes, and
promotional activities.
Participate in book fairs, exhibitions, school events, workshops, and promotional
activities organised by the company.
Prepare and submit daily/weekly tour plans, visit reports, sales reports, expense reports,
and market feedback.
Plan field visits efficiently to ensure maximum coverage of the assigned sales territory.
Maintain proper records of samples, catalogues, promotional materials, customer orders,
and collections.
Coordinate with internal departments to resolve customer complaints and ensure
customer satisfaction.
Experience Requirements:
Key Performance Indicators (KPIs)
Performance will primarily be measured on:
Achievement of sales targets
Number and quality of school/customer visits
New school and dealer acquisition
Order generation and conversion
Growth in the assigned territory
Timely collection of outstanding payments
Customer retention and relationship management
Accuracy and regularity of sales reports
Market coverage and development
Required Qualifications
Graduate in any discipline.
Candidates with qualifications in Sales, Marketing, Business Administration,
Education, or a related field will be preferred.
Previous experience in educational publishing, school sales, book distribution,
stationery, FMCG, or field sales will be an advantage.
Experience
1–3 years of field sales experience preferred.
Freshers with strong communication skills, confidence, and willingness to travel may
also be considered.
Skills Required
Strong communication and interpersonal skills
Sales and negotiation skills
Customer relationship management
Ability to convince and influence customers
Good presentation skills
Target-oriented and result-driven approach
Basic knowledge of MS Excel, email, WhatsApp, and sales reporting
Ability to work independently in the field
Good planning and time-management skills
Knowledge of the local education and publishing market will be an advantage
Travel Requirements
The position requires regular field travel within the assigned territory. The Sales Executive
should be comfortable visiting schools, dealers, distributors, and other customers on a daily
basis. Outstation travel may also be required depending on the assigned region.
Preferred Candidate Profile
We are looking for a candidate who is:
Energetic, confident, and self-motivated
Comfortable working with sales targets
Interested in the education and publishing industry
Capable of developing long-term customer relationships
Disciplined in maintaining daily reporting and tour plans
Willing to travel extensively
Professional in dealing with schools, teachers, booksellers, and distributors
