Performance Marketing Expert
Performance Marketing Expert
22
Ahmedabad, Gujarat, India
Job Views:
Created Date: 2026-11-05
End Date:
Experience: 2 - 4 years
Salary: 30000
Industry: Advertising Services
Openings: 1
Primary Responsibilities :
- Plan, execute, and manage paid advertising campaigns across Google Ads, Meta Ads
(Facebook & Instagram), and other relevant platforms.
- Manage and optimise campaigns to achieve business goals, leads, conversions, and ROI.
- Conduct audience research, competitor analysis, and keyword research.
- Develop and implement performance marketing strategies for different clients and industries.
- Monitor campaign performance, budgets, CPC, CPL, CPA, ROAS, and conversion rates.
- Set up and monitor conversion tracking using Google Analytics 4 and Google Tag Manager.
- Perform A/B testing of ad creatives, landing pages, audiences, and campaign strategies.
- Prepare regular performance reports and provide actionable insights.
- Collaborate with the SEO, content, and creative teams to improve campaign performance.
Experience Requirements:
- 2–4 years of hands-on experience in performance marketing.
- Strong practical knowledge of Google Ads and Meta Ads.
- Experience managing lead generation and eCommerce advertising campaigns.
- Good understanding of GA4, Google Tag Manager, pixels, and conversion tracking.
- Strong analytical skills and the ability to make data-driven decisions.
- Experience managing multiple campaigns and advertising budgets.
- Excellent communication and problem-solving skills.
